Full-time

Business Development Executive

Nairobi Posted 14-10-2026

Job Description

Our client, a branding and marketing solutions company offering printing, promotional merchandise and signage services, is seeking a proactive and results-oriented Business Development Executive to drive sales growth, acquire new clients and strengthen customer relationships.

The successful candidate will be responsible for identifying business opportunities, developing client relationships, promoting the company's services and converting leads into revenue. The ideal candidate should have a strong sales background, excellent communication skills and the ability to understand customer needs and develop suitable business solutions.

Key Responsibilities

  • Identify and pursue new business opportunities to grow the company's client base.
  • Proactively source potential clients through networking, referrals, cold calling, email outreach and other sales channels.
  • Promote branding, printing, signage, promotional merchandise and related marketing solutions to prospective customers.
  • Build and maintain strong relationships with existing and prospective clients.
  • Understand client requirements and recommend appropriate products and services.
  • Prepare quotations, proposals and presentations in collaboration with relevant internal teams.
  • Follow up on leads, quotations and proposals to convert opportunities into sales.
  • Negotiate commercial terms within approved company guidelines.
  • Maintain an updated sales pipeline and customer database.
  • Achieve agreed sales targets and business development objectives.
  • Conduct market research to identify customer needs, competitor activities and emerging opportunities.
  • Coordinate with design, production and operations teams to ensure client requirements are understood and delivered effectively.
  • Maintain regular communication with clients and support customer retention.
  • Prepare periodic sales reports detailing leads, opportunities, conversions and revenue performance.

Qualifications and Experience

  • Bachelor's degree in Business Administration, Marketing or a related field.
  • Proven experience in sales, business development or client acquisition.
  • Experience in the branding, printing, advertising, promotional merchandise or marketing industry will be an added advantage.
  • Demonstrated ability to identify prospects, develop relationships and convert leads into paying clients.
  • Strong negotiation, presentation and communication skills.
  • Ability to understand customer requirements and recommend suitable commercial solutions.
  • Proficiency in Microsoft Office and basic sales reporting tools.
  • Strong organisational skills, initiative and a results-oriented mindset.
  • Ability to work independently and manage multiple sales opportunities.

Early applications are encouraged, as the employer is looking to fill this position urgently.

Job Summary

Employment Type
Full-time
Location
Nairobi
Salary
KES 35,000 / Month

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